What can you do about shrinking attention spans?
Attention spans have shrunk to just 47 seconds. With less than a minute, how do you make your writing engaging and efficient?
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The 5 myths of workplace writing: #5 I can’t become a better writer
This is the last of a series of articles exploring widely held misconceptions that diminish many workplace writers’ efficiency and effectiveness.
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The 5 myths of workplace writing Myth #4: Passive verbs boost my authority
This is the fourth of a series of articles exploring widely held misconceptions that diminish many workplace writers’ efficiency and effectiveness.
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The 5 myths of workplace writing: #3 Long words are more persuasive
This is the third of a series of articles exploring widely held misconceptions that diminish many workplace writers’ efficiency and effectiveness.
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The 5 myths of workplace writing: #2 My structure flows logically
This is the second of a series of articles exploring widely held misconceptions that diminish many workplace writers’ efficiency and effectiveness.
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The 5 myths of workplace writing: #1 I don’t have time to plan
This is the first of a series of articles exploring widely held misconceptions that diminish many workplace writers’ efficiency and effectiveness.
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Why a plain language refresher is worth it: 4 game-changing benefits
Have you noticed writing standards in your team are starting to slip? Are drafts getting wordier? Is reviewing getting harder? It might be time to consider a refresher!
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A writer's journey: the path to clear communication
When you join one of our writing workshops, you'll be starting a plain language journey. Come with us as Tom Wadsworth imagines the road ahead in this article that first appeared in 'The Mandarin'.
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The art of self-editing
Mastering the art of self-editing is the key to becoming a more efficient writer. In this blog, we share 6 sure-fire tips to help you self-edit your writing with confidence and panache!
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Why do readers prefer active voice? Lessons from Yoda and Ivar the Boneless
We unpack the grammar behind vigorous verbs - the powerhouses of plain language. And we also take a couple of detours to explain why no-one else talks like Yoda and why vigorous verbs really took off after the Vikings invaded England.
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