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Benefits of plain English

Readability Good writing is also easy to read and absorb at one sitting. We often dress up our language to sound authoritative, but don’t consider the costs to readability. Efficiency Effective writing is succinct. Most organisations can reduce their documents by up to one-third. The benefits of writing less, of having less to read, and of reduced paper and printing costs all improve workplace economy.		Suitspeak	Meaning
		incentivation	motivation
		improve our synergy	work well together
		pathways	directions
		leverage our knowledge capital	have a new idea

Modern Manglish

Accountability

Accountability is increasingly important in the public and private sectors. Yet elements in officialese writing, such as the passive voice, reduce the capacity to call anyone to account.

 

Credibility

Plain English writing strengthens your professional credibility. A study by the Royal Mail in the UK estimated that British businesses lose up to £5 billion a year because of pretentious, inappropriate or error-ridden writing.

Success stories

Our case studies